It seems that most successful businesses these days have web sites, even businesses that service only certain geographic areas. On the web, where the market place is global, localized businesses can be at a great disadvantage.
A Local Business Web Site Example Lets use the example of a car cleaning businesses.
The business only cleans cars in a specific city, yet wants to use their web site to create more business. Time and money is invested in marketing the site in the search engines, paying particular attention to marketing the site for the specific geographic region the service provider covers.
Nonetheless, many visitors from around the globe are likely to stumble across the site if it is well marketed.
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